You may know that you need user feedback for your product to scale and iterate effectively, but it can be hard to make this a reality if clients are involved. How can we sell our clients on the necessity of user feedback? How can we ensure that the client isn't just speaking on behalf of the user? How do we get access to the real users?

Our product team tackles all these questions and more on this episode. We discuss how to identify who the true user is, ask the right questions, and work with clients to validate ideas without selling a solution.

To learn more about our process and what we do, visit www.lftechnology.com