Social media is a huge part of many organizations’ marketing strategy and depending on the type of audience you’re targeting, it could be the most important marketing element. But it has to be done right in order to play a key role in your marketing strategy and serve the possibility of taking your organization toRead more

How to Conduct A Social Media Audit (And Why You Should)

TheEdge podcast works to shine a bright light on the stories, wisdom and career guidance of the women executives (and their workforce allies) who are elevating the talent and tech industries. Our “How to Lead and Thrive” format is focused on providing listeners with real-world advice they can use to drive their own careers and companies forward. Our host is talent and tech industry thought leader Leslie Vickrey, who is a passionate advocate for creating equity and positive change in the world of work and one of the co-founders of ARA, a 6,000 people-strong national organization focused on supporting women in technology.

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How to Conduct A Social Media Audit (And Why You Should)

How to Conduct A Social Media Audit (And Why You Should)