This week, Emily Merrell and Lexie Smith talk about how to conduct market research for your coaching business. They speak to the importance of conducting market research in your coaching area as well as overall in the industry. They review the important types of market research, how you can conduct such for your own practice, and how to use and apply market research findings in the overall development and growth of your coaching business. 

Here’s what you’ll learn: 

• What market research and how it is used for coaching businesses
• Two types of market research Em & Lex suggest you gather for your coaching practice
• Examples of how Ready Set Coach integrates market research in their module teachings 
• What competitor research can do for your business
• Tips on how getting in front of your audience can help you audit your offering and figure out what customers actually want
• Examples of market research questions that you can use on a market research call
• How to use and apply market research to develop your offerings and grow your coaching business
• How to find people who are willing to participate in market research calls
• And more! 

Follow Em & Lex on Instagram at @readysetcoachprogram

Learn more about the Ready Set Coach Program at Readysetcoachprogram.com

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