In this episode, Virginia Nussey, the director of marketing at Mobile Monkey a Facebook messenger marketing solutions provider partner, shares tips on creating a chatbot marketing strategy that can powerfully boost sales. Insights she shares include:

• What is a messenger chat bot
• Are chatbots a good fit for any business?
• Are chatbots an enabler for on demand content?
• How to build a chatbot marketing strategy to drive conversions
• The psychological triggers we need to include in chat bot conversations
• How to approach chatbot design
• What some companies do better with their chatbot marketing strategy than others
• Mobile Monkey’s north star metric
• The factor that contributes to Mobile Monkeys predictable success
• and much much more