The Heavy Duty Parts Report

How to Create a Connection with Your Customers


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Episode 320:  When you sell heavy-duty parts, you often sell a lot of the same lines as your competitors. How do you make your company stand out? One way is by finding ways to invite your customers into your business and making them partners of your success.

This week we spoke with Curt Westphal from HDA Truck Pride and Jason Rose from Midwest Wheel, and we are going to hear a great example of a program at HDA Truck Pride that members use to make their customers partners in their success.

Show Notes: Visit HeavyDutyPartsReport.com for complete show notes of this episode and to subscribe to all our content.

Sponsors of this Episode

Heavy Duty Consulting Corporation:
Find out how many “fault codes” your heavy-duty parts business has. Meet with us today. Visit HeavyDutyConsulting.com

Hengst Filtration:
There's a new premium filter option for fleets. If you're responsible for a fleet, you won't believe how much using Hengst filters will save you. But you've got to go to HeavyDutyPartsReport.com/Hengst to find out how much.

Diesel Laptops: Diesel Laptops is so much more than just a provider of diagnostic tools. They’re your shop efficiency solution company. Learn more about everything Diesel Laptops can do for you today by visiting DieselLaptops.com today.

HDA Truck Pride: They’re the heart of the independent parts and service channel. They have 750 parts stores and 450 service centers conveniently located across the US and Canada. Visit HeavyDutyPartsReport.com/HDATruckPride today to find a location near you.

Disclaimer: This content and description may contain affiliate links, which means that if you click on one of the product links, The Heavy Duty Parts Report may receive a commission. 


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The Heavy Duty Parts ReportBy Jamie Irvine

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