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How To Create a Killer Hook for Your Survey
Every great survey needs a breathtaking, killer hook. The headline on your start page is your only shot at leaving a good first impression. You have to make it count every single time.
Coming up with an awesome hook is about knowing what makes your audience tick. You need to figure out how to pique their interest and spark curiosity.
If you fail to do so, there’s a chance all of your hard work will be in vain. Nothing increases a drop-off rate more than a bland, poorly constructed hook that completely misses the point.
Over the years, I’ve developed a system that allows me to brainstorm a vast amount of quality headlines at a ridiculously fast pace. I later test them out with my SurveyDetective platform to determine which of them performs best.
I don’t leave anything to chance.
Based on this system, I’ve developed a framework to help my Performance Marketer founding members create killer hooks the same way I do.
And so for today’s episode, I’m going to share some structural insights and examine the crucial elements of a top-performing, curiosity-based headline. In other words...
Learn how to create a killer hook for your survey without wasting time and money on courses, in just over 30 minutes!
Key Takeaways:
- What is your hook designed to do? (0:58)
- The 2 fundamental components of a killer hook (2:03)
- Top 9 ways to start off a headline (6:34)
- Adding a prefix to your hook (9:23)
- How to create timeframes for your hook (10:34)
- Using roadblocks vs. using pain (12:34)
- Why add a suffix to your headline? (15:17)
- Some examples of strong hooks (17:04)
- A recap of my hook-writing framework (18:33)
Additional Resources:
- Eric Beer's One Affiliate Offer Challenge: View Now
- Sign up for the SurveyDetective VIP Waitlist (Coming September 2020): Join Here
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Connect with Eric!
- Eric’s website: https://ericbeer.com
- Follow Eric on Instagram: http://bit.ly/ericbeerinsta
- Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M
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Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts.
If you haven't already, please rate and review the podcast on Apple Podcasts!
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By Eric Beer
5
9898 ratings
Every great survey needs a breathtaking, killer hook. The headline on your start page is your only shot at leaving a good first impression. You have to make it count every single time.
Coming up with an awesome hook is about knowing what makes your audience tick. You need to figure out how to pique their interest and spark curiosity.
If you fail to do so, there’s a chance all of your hard work will be in vain. Nothing increases a drop-off rate more than a bland, poorly constructed hook that completely misses the point.
Over the years, I’ve developed a system that allows me to brainstorm a vast amount of quality headlines at a ridiculously fast pace. I later test them out with my SurveyDetective platform to determine which of them performs best.
I don’t leave anything to chance.
Based on this system, I’ve developed a framework to help my Performance Marketer founding members create killer hooks the same way I do.
And so for today’s episode, I’m going to share some structural insights and examine the crucial elements of a top-performing, curiosity-based headline. In other words...
Learn how to create a killer hook for your survey without wasting time and money on courses, in just over 30 minutes!
Key Takeaways:
- What is your hook designed to do? (0:58)
- The 2 fundamental components of a killer hook (2:03)
- Top 9 ways to start off a headline (6:34)
- Adding a prefix to your hook (9:23)
- How to create timeframes for your hook (10:34)
- Using roadblocks vs. using pain (12:34)
- Why add a suffix to your headline? (15:17)
- Some examples of strong hooks (17:04)
- A recap of my hook-writing framework (18:33)
Additional Resources:
- Eric Beer's One Affiliate Offer Challenge: View Now
- Sign up for the SurveyDetective VIP Waitlist (Coming September 2020): Join Here
---
Connect with Eric!
- Eric’s website: https://ericbeer.com
- Follow Eric on Instagram: http://bit.ly/ericbeerinsta
- Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M
---
Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts.
If you haven't already, please rate and review the podcast on Apple Podcasts!