Open School Of Business

How to create an engaging content


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Our guests: James Mulvany, Founder and CEO of podcast.co, matchmaker.fm, Liesl Riddle,  Associate Dean of Graduate Programs at GWU and host of GWSB Proud podcast series and Belinda Kendall, Founder of Promise Media LLC and Host of "Talk with Belinda"

We covered the following questions: 1. Among podcast.co clients, when you see highly popular podcasts, can you point out some common traits that have contributed to their success? 2. You have been in this business over a decade, are there any recent developments that are changing the landscape for podcasters? 3. What specific advice do you have for people who want to grow their social media presence by creating content, be it instagram, youtube or even linkedin? 4. What have inspired you to start a podcast at GW’s  School of Business? 5. What techniques do you use to create engaging conversations and grow the audience of the podcast? 6. So far, what are your first impressions about podcasting and its impact on enrollment and student experience?

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Open School Of BusinessBy Anar Umurzakova

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