Workfluencer: Personal Branding & Content Creation

How to Create Content When You Don’t Feel Like It


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What do you do when you’re supposed to post… and you just can’t?

In this episode, Rhona Pierce sits down with Jeffrey Fermin for an honest conversation about creating content during moments of exhaustion, fear, and emotional overload. Not burnout. Not strategy hacks. Just real talk about what it feels like to show up online when the world feels heavy and your energy is gone.

This isn’t an episode about forcing consistency. It’s about knowing when to pause, how to protect your energy, and how creators decide what not to post.


What We Talk About

  • Why creators go quiet even when they “have something to say”
  • The pressure to post during chaotic news cycles
  • Choosing silence as self-preservation
  • Creating while working for a brand
  • Avoiding performative content
  • Doomscrolling and creative paralysis
  • Resetting your algorithm to regain focus
  • The unseen effort behind “simple” posts

  • A must-listen for corporate creators, experienced professionals, and anyone navigating visibility when motivation is low.


    Resources Mentioned

    • Dominican Sushi Chef (El Ninja) - https://www.instagram.com/el_ninja21/
    • Venezuelan Chinese Chef - https://www.instagram.com/elchinovenezolanovnzl/ 
    • Jeffrey’s Instagram - https://www.instagram.com/fermintalkswork/ 
    • Connect With Us

      • Connect with  Jeffrey - https://www.linkedin.com/in/jfermin/ 
      • Connect with Rhona - https://www.linkedin.com/in/rhonabarnettpierce/

      • Want to turn your team into creators?

        Visit ⁠⁠⁠workfluencermedia.com⁠⁠⁠ to learn how we help companies build video-first content systems that attract, engage, and retain talent.


        content creation, creating content, content consistency, content motivation, creator fatigue, creator mindset, posting on LinkedIn, LinkedIn creators, corporate creators, professional content creation, creator pressure, creative blocks, content during hard times, showing up online, creator honesty, creator mental load, creator identity, HR content creators, workfluencer

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        Workfluencer: Personal Branding & Content CreationBy Rhona Pierce

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