Have you ever sat through a strategy presentation that dazzled but didn’t deliver? All senior managers are used to seeing strategy presentations that are slick, brilliantly delivered -and strategically empty. They’re all spin and no substance. You might think this is the fault of the presenters, but it isn't.It’s the fault of the leaders sitting in the audience. And that means it's a completely fixable problem, if you understand its root causes. And by the end of this short video, you will. This video is a summary of my article "Big Hats, No Cattle" published in PME magazine. If you would like PDF, please comment on this video and mail me on [email protected]