In this week’s AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles invites digital marketing strategist Jules Marie to share her tips on creating press releases that get the attention of the media. 

If you don’t tell the media your story with a press release, who will?

Your takeaways include:
- Strategies to create a compelling hook.
- Tips for including value-added information to your release.
- How to create a quarterly PR schedule.
- Marketing with short videos.
- Where to distribute your press release.
- How to distribute your press release.
- How to create a media list.
- Why your headline must be clear, concise, clever, and compelling.
And, of course, much more.

Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It’s ranked in the Top Ten of book marketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 21 million listeners downloading various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.

In this week’s AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles invites digital marketing strategist Jules Marie to share her tips on creating press releases that get the attention of the media. If you don’t tell the media your story with a press release, who will? Your takeaways include: - Strategies to create a compelling hook. - Tips for including value-added information to your release. - How to create a quarterly PR schedule. - Marketing with short videos. - Where to distribute your press release. - How to distribute your press release. - How to create a media list. - Why your headline must be clear, concise, clever, and compelling. And, of course, much more. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It’s ranked in the Top Ten of book marketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 21 million listeners downloading various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.

How to Create the Ultimate Press Release 03-27-2025

The AuthorU-Your Guide to Book Publishing podcast is ranked by Feedspot in the TOP 10 podcasts for Book Marketing and in the Top 100 in Author-Publishing Careers by Goodpods.

If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you. 

You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success.

Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats.

If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.

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The AuthorU-Your Guide to Book Publishing podcast is ranked by Feedspot in the TOP 10 podcasts for Book Marketing and in the Top 100 in Author-Publishing Careers by Goodpods. If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you. You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success. Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats. If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.

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How to Create the Ultimate Press Release 03-27-2025

How to Create the Ultimate Press Release 03-27-2025

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