Is your brand struggling to cut through the noise online? Are you pouring money into video but not seeing results? Tim Bradley, co-founder of Pennant Video and a master storyteller, is here to share with us the critical mistakes businesses make and reveal the strategic framework that actually drives conversions.Discover:🟣 The surprising signs it's time to invest seriously in video🟣 The breakdown of the "Video Marketing Trifecta" (Anthem, Explainer, Endorsement) 🟣 Where to start for maximum impactLearn how to inject creativity into even the most "unsexy" industries, why AI isn't the magic bullet (yet!), and the simple trick that makes your videos feel instantly more genuine.Connect with Tim:https://www.linkedin.com/in/tim-bradley-pennant/https://www.pennant.video/FREE Workbook: https://www.pennant.video/_files/ugd/0787c6_21899d4e59a14414914067cd2df71dc6.pdf🔗 Save hours with top business hacks every Friday:https://thesearchlight.com/subscribeTimestamps: 00:00 - Intro01:01 - Introduction to Video Marketing02:46 - Recognizing the Need for Video Marketing05:50 - The Video Marketing Trifecta Explained08:52 - Common Mistakes in Video Marketing12:00 - Creativity in Technical Storytelling14:47 - Understanding Your Audience17:49 - The Role of AI in Video Production20:40 - Authenticity in Video Marketing23:46 - Practical Steps for Genuine Storytelling25:15 - Final Thoughts on Storytelling#VideoMarketing #BusinessStrategy #MarketingTips #BrandStorytelling #ContentMarketing #Entrepreneurship #SmallBusiness #DigitalMarketing #AIinMarketing #CustomerEngagement #SalesFunnel #BusinessGrowth #MarketingStrategy #Storytelling #TheBDPodcast