In January 2024 I had the privilege of sitting down with ‪Beatrix Kovács to talk about her life, musical career, and the journey that led her to growing a successful online brand and YouTube channel with over 100,000 subscribers.

As an artist, performer, educator, and influencer, Beatrix has developed and honed a diverse skillset over the years that contributed to her success as a musician and entrepreneur. During our interview we take a deep dive into the many challenges musicians face today when trying to grow an audience, and how the balance of creativity vs. productivity is critical to the long-term success of any aspiring content creator.

We also chat candidly about some of the creative challenges Beatrix faces personally, and how the intrinsic need to contribute and "be of use" can come at the cost of equally important artistic and career goals.

Beatrix is also an absolute rock star when it comes to marketing her brand and online courses. https://www.beatrixguitar.com/

Watch GuitarTubers on YouTube: https://www.youtube.com/@JoshGUITARofolo