Business Class

How to cut through the noise with Stefanie Sword Williams


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In this week's episode of Business Class, Vicky Owens sits down with entrepreneur, author and founder of the global movement F*ck Being Humble, Stefanie Sword Williams.

Known for helping people build confidence, advocate for themselves and stop playing small, Stefanie has spent the last eight years challenging the way we think about self-promotion, personal branding and career growth. In this powerful conversation, she shares what it really takes to build a movement that lasts, stand out in a crowded market and create meaningful impact through your work.

Together, Vicky and Stephanie discuss:

• How to build a personal brand people remember
• Why most businesses focus on trends instead of solving real problems
• Creating a movement instead of just creating content
• The power of bold messaging and strong positioning
• Confidence, self-promotion and overcoming self-doubt
• Dealing with criticism and fear of judgement online
• Why authenticity matters more than ever
• The difference between vulnerability and oversharing
• Building a brand with purpose and longevity
• How to stop gatekeeping your brilliance
• Creating opportunities instead of waiting for them
• The mindset shifts that help founders grow

Stefanie also shares her personal journey, the challenges she's faced behind the scenes, and the lessons she's learned from building one of the UK's most recognisable personal development brands.

Whether you're an entrepreneur, creator, founder or professional looking to build confidence and visibility, this episode is packed with practical advice and powerful insights.

🎉 This episode is sponsored by Plannerly

Plannerly is the all-in-one creator toolkit designed to help you plan content, schedule posts, manage your social media workflow and grow your business online.

👉 Use code VICKY10 for 10% off your Plannerly plan.

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Produced by TAEPodcast www.taepodcast.co.uk

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Business ClassBy Vicky Owens