12.24.2014 - By David Hehenberger and Doug Yuen
In this episode, we discuss some of the best practices and tools you can use to deliver top-notch support in your business.
The Core
* Point of contact:
* Contact form (David uses, see https://fatcatapps.com/support/)
* Use conditional fields to ask pre-qualifying questions, reduce back-and-forth emails
* Forums
* WordPress.org, private (example: Easy Digital Downloads)
* More work, requires setup and moderation
* Email (Doug’s preference for a service-based business)
* Low friction for customers, they’re used to it
* Social media
* Not recommended for smaller businesses
* Live chat
* Getting more popular, more personal feel for customers
* Notification:
* Zapier
* Slack
* Tools:
* HelpScout
* SupportBee
* ZenDesk
* Hiring:
* 1st level support (non-technical)
* Technical issues (developer)
* Location/timezone issues
* Best practices:
* Improve response time
* Etiquette
* SOPs for standards and consistency