Simple Clarity is the ability to describe your brand and what makes it unique in 10 words or less. That’s easier said than done!

It’s amazing how few companies can clearly explain their services. They pontificate and use puffy language, benefit statements, and other phrases to create a value proposition.

Nothing will accelerate your marketing more than clear brand messaging, what Jeremy Miller calls Simple Clarity. In this episode of the Sticky Branding Podcast, Jeremy Miller shares how to achieve Simple Clarity.

Jeremy Miller is a Strategy Coach, bestselling author, and the founder of Sticky Branding. He works with organizations from around the world to create branding and growth strategies that slingshot their businesses forward.

In This Episode

• Don’t we-we all over your customers. Does your marketing speak in “you” and “I,” or is it taking a “we”? If it’s taking a we, it’s time for an upgrade.
• The value of clear brand messaging.
• How to describe your brand in 10 words or less.
• How customers use your brand messaging to categorize your brand. This makes your business more findable, referable, memorable, and desirable.
• How to paint a picture in your customers’ minds with concrete words.
• A simple tool for testing your brand messaging. 

Show Links

Website: https://stickybranding.comYouTube: https://www.youtube.com/stickybranding LinkedIn: https://www.linkedin.com/company/stickybranding Instagram: https://www.instagram.com/stickybranding/ Twitter: https://twitter.com/stickybranding Facebook: https://www.facebook.com/StickyBranding