When I talk about the education and consulting side of our business at Cureate, I often say: you may know how to make jam, but not know how to run a jam business - that’s where we come in! A huge part in figuring out if your food business is going to succeed is understanding how to price your product, and all of the factors to consider when doing so. Grab a piece of paper and pen, because we’re about to discuss three tips on for determing your food cost (wholesale, and MSRP - manufacturer's suggested retail price).