Welcome to the Wheelhouse Factory Podcast! Our show is dedicated to supporting aspiring entrepreneurs. We tackle challenging areas such as building an online business, launching a new product and everything in-between.

Visit www.wheelhousefactory.com for me exercises, templates and ideas!

What's in this episode?
Welcome back to episode four of the Wheelhouse Factory Podcast! In today's show, we focus on how to help aspiring entrepreneurs dive into any marketplace through a competitive analysis. 

Having a solid grasp of the competitive landscape is a major step for any business, whether it's a passion project on Etsy or a multimillion-dollar start-up. The analysis can help your business uncover opportunities to differentiate from the competition. 

Join host Trevor Lightfoot (@trevorlightfoot on IG ) as he welcomes in the long-time friend, former roommate and fantasy football expert Mike Braude from Apex Fantasy Football Money Leagues. Together, they dive into a practical and entertaining competitive analysis for the fantasy football industry. The approach covered in this episode can be applied to any industry and performed by an entrepreneur at any experience level. 

Who is the presenting sponsor for this episode?
Grindology!

Grindology is an entrepreneurial subscription box that ships every quarter full of resources to help fuel your grind and your hustle.

What’s included in your Grindology shipment?
First and foremost, every single Grindology shipment will include a copy of the Grindology tactical manual. Every single issue of Grindology will be chock full of real tactics from real business builders! Within the pages of the Grindology tactical manual, we will be delivering you tactics and strategies you can integrate into your business IMMEDIATELY.

In addition to the Grindology tactical manual, each shipment delivers two bags of uniquely crafted coffee specifically roasted for you, the founder, hustler, entrepreneur, maker and creator. Each shipment also includes an exclusive mug that speaks to the unique nature that is YOU, the entrepreneur.

How can you learn more?
It's easy! Visit www.grindology.com today to check them out.

 One Final Note . . .
Thank you so much for listening to our episode! If you have any feedback, questions or thoughts to share please send them to [email protected] or check out our website at www.wheelhousefactory.com.