My author friend and YouTuber, @Barrett Laurie, asked how often you should do a clean up on your email subscriber list. Let’s talk about what an email list cleanup is, why you might want to do it, and how and when to do it.

YouTube video: https://youtu.be/-VFQbvZ32xA

Timestamp show notes (click timestamp to view segment on YouTube):

0:30 What is an email list cleaup (or scrubbing)?

0:42 Why should you cleanup your email list?

2:07 How to do an email list cleanup

4:42 When should you do an email list cleanup?

7:03 How I lost almost 90% of my email subscribers through email list cleanups

11:03 How to connect with Heidi