On the Record...Online

How to Drive Website Traffic and Acquire Customers with QR Code Marketing


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QR code marketing, or quick response codes, are huge in Japan. Still, even though they’ve been around for a while in the US, they’re only just beginning to gain adoption among marketers and public relations professionals. QR Codes let you download content with your cell phone camera. Instead of thumb typing on your mobile device,…
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On the Record...OnlineBy Eric Schwartzman