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How to Effectively Roll Out a Product Led Growth (PLG) Model | Franciska Dethlefsen, Head of PLG at Amplitude
Product-led growth (PLG) relies on the product itself to drive customer acquisition, conversion, and expansion. But when is the right time to roll out a PLG model internally?
In this episode of the Product Led Revenue podcast, hear from Franciska Dethlefsen, Head of Product-Led Growth at Amplitude. She answers some of the most commonly asked questions regarding PLG, qualification methodologies for teams to test, and advice on the right time to try self-serve.
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By CorrelatedProduct-led growth (PLG) relies on the product itself to drive customer acquisition, conversion, and expansion. But when is the right time to roll out a PLG model internally?
In this episode of the Product Led Revenue podcast, hear from Franciska Dethlefsen, Head of Product-Led Growth at Amplitude. She answers some of the most commonly asked questions regarding PLG, qualification methodologies for teams to test, and advice on the right time to try self-serve.