As a sneak preview of BlueStar’s new TEConnect Today newsletter, Dean & John dive into one of the articles featured in the first issue: “The Good VAR Channel Partner Checklist.” We have five tips for what to expect from a good channel partner, doubling as a primer for how to be such a partner as well. What questions should you ask internally before you start “courting”? What should you ask prospective partners? How much should you expect to know about a company’s customer base, their culture, and their financials? Don’t lower your expectations to find the right partner(s)!

 

#VARValue – How should VARs self-evaluate to make sure THEY are a good channel partner?

 

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John - Cradlewise smart crib

 

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