One of the most frustrating things about coming up with new marketing ideas is finding out that somebody has already "been there, done that." So, you either copycat the competition or spin your wheels trying to think of ways to be original. Your unique story isn't hard to locate if you know where to look.

In this episode, Jessica shares four tricks to simplifying the branding process when it comes to finding your own voice and standing apart from the crowd.

For more information about Jessica Payne and The Power of Brand Organics, visit: www.JessicaPayne.us 

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Note: Here is the Global Wellness infographic referenced in the episode: https://www.globalwellnessinstitute.org/press-room/statistics-and-facts/