In this episode, Shabri Lakhani and <a href="https://www.linkedin.com/in/owenjrichards/" rel="noopener noreferrer" target="_blank">Owen Richards</a> (Founder & CEO of Air Marketing) discuss the main areas that need to be addressed within SDR orgs today. This episode touches on the fear of cold calling, effective enablement and top tips you can start using right away.

In this episode, Shabri Lakhani and Owen Richards (Founder & CEO of Air Marketing) discuss the main areas that need to be addressed within SDR orgs today. This episode touches on the fear of cold calling, effective enablement and top tips you can start using right away.

In this episode, Shabri Lakhani and <a href="https://www.linkedin.com/in/owenjrichards/" rel="noopener noreferrer">Owen Richards</a> (Founder &amp; CEO of Air Marketing) discuss the main areas that need to be addressed within SDR orgs today. This episode touches on the fear of cold calling, effective enablement and top tips you can start using right away.

How to fix an SDR org

B2B buying has changed and sales approaches need to catch up! Listen to key conversations with sales leaders and get actionable insights you can use everyday to improve your skills.

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How to fix an SDR org

How to fix an SDR org