When Skillcrush founder and CEO Adda Birnir got laid off from her job at a digital ad agency, she decided to follow the money and discovered a lucrative business she did not even know existed.

Her ability to leverage events like South by Southwest and understand how to make tech education appeal to women have driven the phenomenal growth of her startup.

For more information, visit the show notes at http://www.bobbirebell.com/podcast/addabirnir