Most business owners don’t lose deals because of bad offers… they lose them in the follow-up.
In this episode, Nigel, Cameron and Elliott break down how to follow up without being pushy, why most business owners either don’t follow up enough or do it badly, and how to structure your sales process so chasing never feels awkward. From setting clear next steps and avoiding being ghosted to using value-based follow-up that actually gets responses, this is a practical episode to help you win more business and close more deals without feeling salesy.

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