Read to Lead Podcast

439: How to Future-Proof Your Business with Jonathan Brill

09.06.2022 - By Jeff BrownPlay

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My guest today says that, at this moment, rogue waves are forming under your business. Emerging technologies, changing demographics, the data economy, automation, and other trends―the undercurrents of radical, systemic change―are crashing into each other.

When they converge, they’ll produce sea changes that sink companies and wash away entire industries overnight. If your competitor can’t ride out the next wave and you can, you win.

That guest I’m alluding to is Jonathan Brill, and he’s written a book called Rogue Waves: Future-Proof Your Business to Survive & Profit From Radical Change.

In it, he shows you how to prepare your business to survive and thrive through the most radical upheavals.

His book has been called a must-read survival guide that provides the predictive tools you need to take advantage of randomness, turn chaos into profit, and set your company on the course for long-term success.

I hope you’ll click the play button below to learn more about Jonathan and his work. For a summary, just keep scrolling.

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In today’s episode, I ask Jonathan to share:

* How to identify and capitalize on the economic, technological, and social trends that will collide to reshape your business* Ways to turn sudden threats into outsized opportunities* How you as a leader can create a culture of entrepreneurship and experimentation* And lots more!

Jonathan’s Book

Order your copy of Rogue Waves: Future-Proof Your Business to Survive & Profit from Radical Change right now!

Consider Ordering My Book!

Purchase a copy of my new book (written with Jesse Wisnewski) Read to Lead: The Simple Habit That Expands Your Influence and Boosts Your Career. There, you can also download the introduction and first chapter for free!

Get On the List for the Next Note-Making Mastery Cohort

Get notified when I open up my next Note-Making Mastery Cohort for registration (space is limited)!

Jonathan in Action

Books Jonathan Recommends

The Practice of Adaptive Leadership by Ronald A. Heifetz

The Modern Firm by John Roberts

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