Gregg Pollack is the founder of Code School, located in Orlando, which is an online platform that gives developers access to courses which combine video, coding in the browser, and gamification principles. Code School quickly gained over 30,000 monthly subscribers (each paying $29 per month) and was eventually acquired by PluralSight for $36 Million.

In this episode, Gregg talks about how he used FREE content, curating content, and adding value to build such a large following. If you’re looking to build a subscription based business or wanting to increase your customer base in general, this is a great episode for you!

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