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As someone who has over 19,000 followers on LinkedIn and routinely has his posts seen by thousands of people per day, I’d like to help you win on LinkedIn.

I’ll keep this tutorial simple because how you can win on LinkedIn is simple.

But before I get into the Action Plan, let me share two observations.

Observation No.1: Most people don’t succeed on social media because they will not do the basics. The basics are not sexy or exciting, most often. The basics take time and consistency.

Burpees and kettlebell swings are not that fun. But if you keep doing them over and over every other day for months, you'll see the difference. Not sexy, but quite effective.

Observation No. 2: Complex people (over-thinkers and the idle) love to complicate everything. Then they tell you that they are waiting because they “want to make sure I’m doing it right”.

Perfection is the blood brother to procrastination.

Start simple. Then build up your competencies and systems as you get into a groove of activity and success.