In this episode, Melinda Emerson welcomes guest Sirena Thomas, discussing her transition into federal contracting. They delve into the benefits of federal contracting, strategies for winning contracts, and leveraging relationships. They also discuss deciding between products vs services in government contracts, and share their favorite books, apps, and marketing tips.
(0:00) Introduction and Guest Sirena Thomas
(2:37) Sirena Thomas's Journey and Transition into Federal Contracting
(5:48) Benefits of Federal Contracting and Understanding SAM (System for Award Management)
(10:26) Strategies for Winning Federal Contracts
(15:43) Building a Strategy: Leveraging Relationships in Government Contracts
(17:11) Sponsor: Small Biz Lady University
(19:15) Deciding Where to Focus: Products vs Services in Government Contracts
(20:23) Recap: Steps to Start Government Contracting and Sirena's Best Business Advice
(21:31) Discussion on Favorite Podcasts, Business Apps, and Marketing Tips
(23:02) The Best Business Books They've Ever Read and Closing Remarks