Digital transformation is messy. 

If you want to succeed in yours, your team needs to understand everything that goes into digitally transforming a business — and be prepared to handle it in stride. 

That’s one of the key insights Erin Bonsang , Senior Director, Global Consumer Engagement at iRobot , learned while spearheading the company’s digital transformation efforts. She joins the show today to explain this and everything else she learned along the way. 

Join us as we discuss:

- Why digital transformation is no longer optional

- The value of checking your gut instinct against testing

- The vital role change management plays any successful digital transformation  

Craving more? You can find this interview and many more by subscribing to C-Suite Blueprint on Apple Podcasts , on Spotify , or here.

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