This week on the Performance Marketer Podcast, I had the pleasure of welcoming none other than the Buildepreneur himself - Spencer Mecham. He is renowned in the online marketing space, and rightly so, with him being the number one ClickFunnels Affiliate.

Spencer is a real wizard when it comes to YouTube marketing, and today, he’s going to share some incredible insights you don’t want to miss. This conversation has only solidified my belief that YouTube is an extremely powerful tool for performance marketing.

We’re going to dive deep into the mechanics of how to leverage one of the world's biggest social media networks and set up a system that produces evergreen passive income. Spencer also gave us a breakdown of the YouTube's ranking algorithm and shared a bunch of practical tips on how to create engaging content.

This episode is pure gold. Spencer's insights are so valuable that you’d expect to find them somewhere behind a paywall, and not in a free hour-long podcast.

Make sure you tune in and listen closely because what you’ll be getting today is a masterclass on how to conquer YouTube and use it to generate a lifetime of free traffic. And in case you find yourself wanting more after the episode, you can go check out Spencer’s free webinar through the link in the Additional Resources section.

Key Takeaways:

• Spencer’s background and how he got started with affiliate marketing (3:03)
• Guest posting strategy for improving your blog’s ranking (6:10)
• What makes YouTube such a powerful tool for affiliate marketing? (9:48)
• Different temperatures of YouTube traffic (11:52)
• Top two metrics you should be focusing on (16:24)
• Tips for promoting software on YouTube (22:11)
• How to prepare content for warm YouTube traffic (25:27)
• The benefits of keeping your channel content specific (29:13)
• How to get people to subscribe to your videos (33:39)
• Things to consider when picking your niche (36:55)
• Why you should use your YouTube channel to gather leads (39:49)

Additional Resources:

• Eric Beer's One Affiliate Offer Challenge: View Now
• My Brand-New SurveyDetective™ Platform (Coming September 2020): Get Access Here
• Spencer Mecham’s Free Webinar: Sign Up Here

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Connect with Eric!

• Eric’s website: https://ericbeer.com
• Follow Eric on Instagram: http://bit.ly/ericbeerinsta
• Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M

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