Consulting Tycoon Podcast: Digital Marketing Consulting | Agency Growth Secrets | Freelance Tips | How To Get Clients

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Kyle interviews Tycoon Inner Circle member Patrick Kenney about how he took his web design business that was making him miserable and turned it into a specialist marketing agency that he loves.

He went from charging by the hour to value-based pricing and now charges $30,000 - $50,000 per client, is getting rave reviews and doubling his clients businesses, all while working half the hours he used to.

In this episode:

* Why Patrick was miserable despite doing well financially.

* How people get stuck in their ways and resist the changes that could generate the breakthrough they're looking for.

* When the switch came and how a simple goal of "to love my day" changed everything.

* The false sense of security you get with non-ideal clients.

* Why setting big goals can backfire and what Patrick does instead.

* The story of why he refunded one of my products and the crazy thing I did that made him join my coaching program.

* How to leverage a tiny prospect list of 62 people into a six figure income.

* How to get 85% open rates on your emails.

* The exact marketing strategies he is using with a monthly budget of just $250.

Resources:

* Tycoon Inner Circle - Kyle's coaching program.

* Viral Velocity - Patrick's agency.

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