Episode #157. How do you craft a message that the media and your audience wants to hear - especially if you aren’t sure what that message is? Lynya Floyd is the Senior Media Coach for Team Selena Soo and an incredible journalist herself. She knows that entrepreneurs can struggle to be heard among all the competition and that media is a powerful tool to step out of the crowd and get attention from potential clients. Listen now to narrow in on a message that you and the media will respond...