James Dooley and Kasra Dash reveal the most effective lead generation strategies for aluminium window installation companies in the UK. They break down exactly how to scale using Google Business Profile optimisation, SEO service pages, PPC, Meta ads, organic social media, AI search, tradespeople platforms and commission based lead generation. The conversation explains what works, what to avoid and why inbound leads outperform outbound leads, with clear insights on real time lead handling and ROI tracking.