Don't Step on the Bluebells

How to Get Paid to Be Yourself (Without Selling Out) — Beth Hocking


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What if the key to your success isn't about becoming someone new, but reclaiming who you've always been? In this transformative conversation, Amanda sits down with personal brand strategist Beth Hocking to explore how building your personal brand is actually a profound healing journey. Beth shares her powerful story of leaving a 20-year corporate career—complete with director titles, global travel, and multi-million dollar deals—to help women step into their authentic power and get paid to be themselves.

This isn't your typical branding conversation. Beth reveals how her own breakthrough came through a surprising download in a sound bath that led to a pivotal identity shift (yes, it involved cutting off all her hair). But more importantly, she breaks down her SEEN framework—a methodology rooted in self-trust, embodied leadership, elevated identity, and notability—that helps her clients move from hiding their brilliance to claiming their space in the world. Whether you're a healer afraid of being seen, an entrepreneur playing small, or anyone who's lost touch with their seven-year-old dreamer self, this episode will remind you that you already have everything you need.

The conversation dives deep into the intersection of personal branding and healing, exploring how learning to trust yourself again is nothing short of miraculous. Beth shares client success stories that prove when you stop waiting to be "ready" and start building your brand from a place of authentic self-knowledge, extraordinary things happen—from viral LinkedIn posts to dream job offers to signing clients within weeks. If you've been waiting for permission to step into your power, consider this your invitation.

How to Get in Touch:

  • Website: https://beth-hocking.com/
  • Email: [email protected]
  • Instagram: https://www.instagram.com/meetbethhocking/ 
  • LinkedIn: https://www.linkedin.com/in/beth-hocking/


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Don't Step on the BluebellsBy Amanda Parker