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In this podcast episode, we'll uncover five strategies to expedite the digital promotion review process. Starting with
1. Policy creation and training emphasizes aligning policies across platforms, incorporating key stakeholders' expectations, and ensuring consistency with relevant agreements and guidelines.
2. Pre-review meetings with marketing teams help establish a shared perspective, streamlining the process.
3. AI-based tools offer preliminary data analysis, although current applications are somewhat basic.
4. Modular approvals involve reviewing individual components before the final review, aiming to accelerate the overall process.
5. Lastly, applying quality learnings from past programs aids in avoiding mistakes and optimizing the promotional review process.
Tune in for more insights and tips!
Support the show
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66 ratings
In this podcast episode, we'll uncover five strategies to expedite the digital promotion review process. Starting with
1. Policy creation and training emphasizes aligning policies across platforms, incorporating key stakeholders' expectations, and ensuring consistency with relevant agreements and guidelines.
2. Pre-review meetings with marketing teams help establish a shared perspective, streamlining the process.
3. AI-based tools offer preliminary data analysis, although current applications are somewhat basic.
4. Modular approvals involve reviewing individual components before the final review, aiming to accelerate the overall process.
5. Lastly, applying quality learnings from past programs aids in avoiding mistakes and optimizing the promotional review process.
Tune in for more insights and tips!
Support the show
56,021 Listeners