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Back when Brian worked in a small electronics store, he noticed in the sales training that they focused on how to work with a customer, but never brought up getting prepared for a customer. Brian believes that preparing your environment and your mindset before the customer ever sets foot in the door is just as important. This is something he likes to call pre-approach, and it’s about getting dialed in and looking at what impression you’re making. Did you know people will make a judgment within the first ten seconds?
You have a short window to make a good impression, and occasionally that can start in the parking lot. Is your signage all lit up? Is the parking lot clean? Is the building in good repair? When’s the last time you walked your sales environment from the customer's perspective? The same goes for an online presence. Is your website clean and simple? Is it easy to navigate? Simplicity and efficiency will take you far with a good first impression. Finally, you can focus on yourself. Are you dressed for the part? How’s your sales process?
What You’ll Learn:
Favorite Quote:
“If you make a poor impression in the beginning, you’re running an uphill battle.” -Brian McKittrick
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Brian McKittrick is a career sales professional that has been in the industry for over 20 years. Working to pay his own way since the young age of 14, Brian’s not afraid to admit that he’s wasted time, money, and effort on the wrong choices. However, through it all he’s learned a lot. His goal now is to keep sales, small business, and entrepreneurship simple. He discusses simple strategies that will truly make a difference, regardless of what industry you’re in. Brian’s here to tell you that you don’t have to be broke, you don’t have to struggle to close deals, and you don’t have to go this alone. He’ll talk about everything from sales mindset and environment to sales skills. Approaching the content from a head, heart, and hands perspective means listeners will be able to develop the understanding, the desire, and the skills needed to succeed.
4.9
1717 ratings
Back when Brian worked in a small electronics store, he noticed in the sales training that they focused on how to work with a customer, but never brought up getting prepared for a customer. Brian believes that preparing your environment and your mindset before the customer ever sets foot in the door is just as important. This is something he likes to call pre-approach, and it’s about getting dialed in and looking at what impression you’re making. Did you know people will make a judgment within the first ten seconds?
You have a short window to make a good impression, and occasionally that can start in the parking lot. Is your signage all lit up? Is the parking lot clean? Is the building in good repair? When’s the last time you walked your sales environment from the customer's perspective? The same goes for an online presence. Is your website clean and simple? Is it easy to navigate? Simplicity and efficiency will take you far with a good first impression. Finally, you can focus on yourself. Are you dressed for the part? How’s your sales process?
What You’ll Learn:
Favorite Quote:
“If you make a poor impression in the beginning, you’re running an uphill battle.” -Brian McKittrick
--
Brian McKittrick is a career sales professional that has been in the industry for over 20 years. Working to pay his own way since the young age of 14, Brian’s not afraid to admit that he’s wasted time, money, and effort on the wrong choices. However, through it all he’s learned a lot. His goal now is to keep sales, small business, and entrepreneurship simple. He discusses simple strategies that will truly make a difference, regardless of what industry you’re in. Brian’s here to tell you that you don’t have to be broke, you don’t have to struggle to close deals, and you don’t have to go this alone. He’ll talk about everything from sales mindset and environment to sales skills. Approaching the content from a head, heart, and hands perspective means listeners will be able to develop the understanding, the desire, and the skills needed to succeed.