It is always less expensive to generate repeat business than it is to find prospects and land new business.

That's why we should make cultivating positive relationships with the customers we have a top priority.

The path to repeat business begins with understanding the customer's pain and keeping your attention on relieving that pain through your services. When you show clients the way to success and help them overcome their pain, you'll be rewarded again and again.

Keep in mind...your success will come from making the customer a winner. So, find a way to give them a quick win that makes them look good.

In today's episode, you'll learn about 5 reasons people don't re-hire and how you can reverse this growth-stifling trend.

Question Of The Week

This week's two-part question comes from Dean Showalter from AirplaneOwnerMaintenance.com.

Could you tell me about the first time you got paid to speak, and what would you do differently if you were in that situation again?

We all make "rookie" mistakes. Listen to the podcast and learn what I would have done differently when I started in the speaking business.

A reminder to Get Your Message Heard listeners: If you have a question, please send it to [email protected]. I will respond on a future episode and send you a copy of my book, Public Speaker Secrets.

Grow Your 6-Figure Business With The Vision Speaker Mastermind

If you are looking to grow your 6-figure speaking business, you need to know about the Vision Speaker Mastermind.  

As entrepreneurs, we tend to work in isolation too much. One of the most underutilized secrets to growing your business is getting the advice and insight of others.

We oftentimes find ourselves feeling unsure about the next step to take.