It just takes a little success from someone looking to try something different.

The truth is we're dealing with the "new normal" now and our "business as usual" is long gone.

That means your agency is probably looking for new ways to permanently change the way you talk to people.

One of the best and relatively easy options you might want people to get excited about is video marketing.

Dshanya Reese, Marketing Manager at Watkins Insurance, talks about changing tide in her agency and what's she's doing to capitalize on it.