Predictable B2B Success

How to go about building a tribe and quickly driving growth


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Sam Gupta has been an ERP thought leader in the digital transformation space for nearly two decades, with the primary focus on financial systems in ERP. Sam has been a part of large transformation initiatives for Fortune 500 corporations but now spends his time consulting with SMEs as a principal consultant at Elevate IQ.

In this episode, he shares how to go about building a tribe and quickly driving growth. Insights he shares include:

  • Why build a community
  • The pros and cons of building a tribe
  • What is the best way to approach this
  • Metrics to use when building a community or tribe
  • Why be picky in recruiting members to your tribe
  • Why include a podcast in your community-building efforts
  • How Sam started this venture and what does community building look like today
  • How to leverage LinkedIn when building a tribe
  • How to create emotional experiences for the tribe to keep people coming back
  • Good practices to follow when building a tribe
...more
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Predictable B2B SuccessBy Sproutworth

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