Have you ever set big, juicy goals only to watch them sit there, untouched? It’s frustrating, right? You know you’re capable of more, but the path from goal setting to goal getting can feel like a huge leap.

Bree sits down with transformational coach and former pet care industry entrepreneur, Michal McCracken, for a raw and impactul conversation on how to break up with burnout and create a soul-aligned business that actually feels good to run.

Michal built a six-figure doggy daycare from the ground up—but it wasn’t until she walked away from hustle culture and stepped into her CEO energy that things really started to click. Now, she coaches ambitious women through the same shift, helping them build sustainable businesses rooted in alignment, flow and intuition.

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We’re diving into:

• How to transition from hustle to harmony in your business

• Energetic alignment as your secret weapon for success

• What it really takes to build a freedom-based business

• Using intuition to guide your decisions (yes, even the strategic ones)

• Why celebrating your wins—even the small ones—is non-negotiable

This episode is a must-listen for any female entrepreneur who's ready to trade burnout for balance, and wants to grow a small business without sacrificing her joy.

Key Takeaways

✨ Vision to Action – Michal breaks down how to turn your big picture dreams into clear, aligned, measurable goals.
✨ Dismantling Hustle Culture – It’s time to work smarter and softer. Learn how McCall redefined productivity on her own terms.
✨ Energy Before Strategy – When your energy is aligned, your business flows. McCall shares daily tools to stay in your highest frequency.
✨ Let Intuition Lead – Learn to trust your inner compass—and why logic isn't always the answer.
✨ Celebrate Every Win – Big or small, your milestones matter. Here’s how celebration fuels momentum.

Notable Quotes

• "I just took everything that I'd learned in corporate and culture about hustle and… now I know that I was in fight mode the whole time."
• "Notice what's happening. And there's usually, well, for me it's always fear, right? I'm afraid that people are going to hate what I say, that I'm going to get kicked out of the tribe and I'm going to die alone."
• "The more money I make, the more energy I have and the less I work."
• "You get to translate your dream and allow joy to be baked into your vision efforts."
• "It's a completely different vibe from, I'm going to write this email and 20 people are going to buy my program."

 

This convo is your reminder that business doesn’t have to be a constant grind. You’re allowed to feel good while building something extraordinary.

 

Resources Mentioned:

Listen to Michal’s podcast:  Space and Grace
Grab Michal's free Vision-to-Victory Guide - https://www.spaceandgrace.me/visiontovictoryFollow Michal on Instagram - @space_and_grace_coaching_

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REBEL CEO PODCAST SHOWNOTES: breeannakay.com/goal-getting