You won’t leave this episode the same person. Right now, there is a war going on in the Youtube space. A war for attention. This of course dosn’t just apply to youtube. But if you’re reading this and have tried to grow your youtube channel in the past, you know what I’m talking about. Finding your niche, being consistent, really cultivating that community. The opportunities for creators are better than ever, but why do 99% of people seem to give up?

Matt Choi joins us today to be our guide. Matt is the founder of Steel Torch Marketing, a business & marketing consulting company located in Maryland. As a consultant, he's helped grow tech companies, small businesses, ecommerce businesses & restaurants. He's done work for the Kardashians, Tyler The Creator, million+ subscriber Youtubers, & other influencers across esports & casual gaming.

Matt joins us to talk about his experience working in esports, marketing, & consulting to help provide some pathways for those interested in the field. He also likes pineapple on pizza, so he is canceled. Nevermind. Matt isn’t cool anymore.