How to Grow Your Business with Podcast Guesting

Episode Introduction

In this episode, we are joined by special guest Christine Amerman as we explore the world of podcasting. Christine shares her expertise on being a proper podcast guest and leveraging podcasting to enhance your business. We delve into the dos and don’ts of podcasting as a guest and learn valuable tips for success in this medium. Whether you’re a seasoned podcaster or just starting out, this episode offers insightful advice to help you make the most of your podcasting journey. Tune in and get ready to take your podcasting game to the next level with our guest, Christine Amerman!



Main Topics

• Podcasting and podcast guesting are powerful tools for creating Evergreen content, deep and wide conversations, and an algorithm-proof asset that represents a full picture of oneself and attracts clients without being pushy or salesy.
• DEI and inclusivity are important considerations in online business, and podcasting can help change the conversation around what is considered normal or acceptable.
• Solo parenting is an underserved demographic in online business, and there is a lack of conversations about the non-financial challenges that come with it.
• Sharing personal stories can help overcome societal taboos, expand knowledge and empathy, and change the conversation around common issues.
• Monetizing podcast interviews can be done in a variety of ways, and a checklist of 20 ways to do so is available on Christine's website.
• An ethical approach to podcast guesting involves respecting the host's stage and focusing on co-creation rather than self-promotion.
• Authentic storytelling is key to branding and creating a beacon of hope for others who may be going through similar challenges.
• Finding clonable clients through their podcast preferences can be a valuable strategy for targeting the right podcasts to guest on.
• Podcast guesting is an opportunity to add value and build long-term relationships with hosts and their audiences.

Christine Amerman is passionate about helping impact-driven entrepreneurs attract their ideal clients by being top 1% podcast guests. 

She and her clients have generated over $1 million as podcast guests, and she’s has been recognized as the best in the world at podcast guesting by 7-figure founders like John Lee Dumas of Entrepreneurs on Fire.

A media expert for 2 decades, she's helped broadcast the Olympic Games, produced an award-winning documentary for PBS, and has been featured in Inc., Business Insider, Bustle, The Huffington Post and on over 100 podcasts, in addition to hosting her top-rated show, Podcast Guesting For Profit. 

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LINKS:

Website: http://lifewithpassion.com/20

https://www.facebook.com/christine.a.mcalister/

https://www.instagram.com/lifewpassion

https://www.linkedin.com/in/christine-mcalister

https://podcasts.apple.com/us/podcast/podcast-guesting-for-profit/id1500344586?fbclid=IwAR18furKiBpFQVP4pvsFk37ZWDSyHHZae8iE2dH-7LqtxRb2gMU8qIS0aFQ

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Connect with your Host, Leilani⬇️

Leilani is a Visibility and Marketing Strategist specializing in social media marketing, video content experiences, and getting you SEEN (both online + offline).

Using her signature visibility process (GET SEEN), she helps Innovators and Entrepreneurs amplify their visibility and become known as the go-to expert so that they can grow their impact + income.

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