In this episode of Realty Chatter Daily: Quick Wins for Realtors, Gary McGowan tackles the all-too-familiar problem of ghosting. What do you do when a lead goes silent? Gary shares a personal story about how a thoughtful, personal message—featuring 100-year-old hardwood floors—helped re-engage a client and close the deal. Learn how to handle ghosting with grace and turn it into an opportunity to build trust and connection.

Today’s Quick Win:

Re-engage a quiet lead with a meaningful, personalized message. Think about their interests or needs, and send something valuable that shows you’ve been paying attention. A thoughtful gesture can reignite the conversation and bring them back to the table.

Key Takeaways:

 1. Don’t Panic: Ghosting isn’t the end—it’s often just a pause.

 2. Make It Personal: A tailored, thoughtful message speaks louder than generic follow-ups.

 3. Focus on Value: Show leads that you’re paying attention to their needs and preferences, not just chasing a deal.

Quote of the Day:

“Ghosting doesn’t mean you’ve lost the deal—it’s an opportunity to reconnect with thoughtfulness and care.”

Subscribe & Connect:

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Call to Action:

How have you re-engaged a lead who went quiet? Share your success story in the comments or leave a review!

Closing Tagline:

“Stay motivated, keep laughing, and keep thriving through real connections! This is Realty Chatter Daily: Quick Wins for Realtors, where success is built on relationships.”

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Podcast Produced and Distributed by AgentInnovationStudios.com