This week Mark Stiving joins me on the show to discuss handling pricing during times of inflation and supply chain disruptions. 

Mark Stiving, PhD, MBA, is a widely recognized pricing expert and marketing pro who teaches companies how to boost revenues and realize their true value. With 25+ years of experience in price segmentation, pricing product portfolios, and visionary pricing, Mark’s analytical skills provide specific direction—and quantifiable results.

Mark is also the author of Impact Pricing: Your Blueprint for Driving Profits, which has helped business owners answer the fundamental question, “Am I pricing right?”