This week on BARBELL BUSINESS, we discuss:

• What a marketing/sales funnel is and why it's important to understand the phases
• The symptoms of leaky funnel syndrome
• How to heal your leaky funnel
• How lifecycle marketing has replaced the traditional approach to marketing tactics
• How lifecycle marketing is a much more simplified yet amplified approach to growth and retention
• An introduction to the Ultimate Lifecycle Marketing Challenge (learn more here)

Be sure to check out the video version at www.barbellbusiness.com/noleakybox and commit to the Ultimate Member Lifecycle Challenge at www.barbellbusiness.com/lifecycle.

Enjoy the show!