The Live eCommerce Podcast

How To Hook And Captivate A Live Audience With Joseph Wilkins


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Have you ever dreamt of making a viral video? Curious if entertaining content is the answer to driving traffic and increasing sales? Tune in to this episode to find out how to make that happen.

 

Our guest Joseph Wilkins founded ProCreative Studios in 2000, which produced infomercials, TV spots & marketing videos for clients including Google, Linkedin, McDonalds, Goldman Sachs, Chevrolet & Home Depot. As viewing habits shifted away from TV, Joseph launched FunnySalesVideos.com where he creates attention-grabbing "viral style" sales videos that get millions of views and convert cold traffic into sales. With 20 years experience, hundreds of millions of views and over $250 MILLION in career sales, Joseph enjoys sharing 8 steps anyone can follow to drive sales on his podcast "How To Make A Video Go Viral.”

 

Learn why Joseph transitioned from infomercials to making viral style sales videos. Find out if there’s a recipe for going viral and how results may differ from what you could achieve in the past. Hear about how pay-to-play paid video ads can act like a “magical vending machine” to generate ROI. Discover what it takes to be funny on camera (and when to avoid delivering jokes, especially in live streams). Get tips on capturing attention in the first five seconds of your content and how to successfully produce it for platforms like TikTok. Uncover the secrets to holding an audience’s attention and testing your videos for performance. Gain an understanding of how to stand out and be different with your online shopping events through strategies like gamification. Generate ideas from Joseph’s fascinating client case studies and his studio setup.

 

All this and more in this value-packed, entertaining episode.

 

Ready to get started livestreaming? We have a free PDF checklist that you can download here: https://try.estreamly.com/successchecklist/

 

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The Live eCommerce PodcastBy Nicolas Bailliache