School of Startups

How to Identify and Prevent Churning Customers #011


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Churn is a challenge that every single SaaS owner faces in the journey of building their own company. In this episode, I'll talk about how to IDENTIFY and PREVENT churning customers.

In this episode we cover:

  • 00:00 - Intro
  • 00:30 - Identify at-risk customers: Low NPS scores.
  • 01:27 - Identify at-risk customers: Low software usage.
  • 02:22 - Identify at-risk customers: Increase in support tickets.
  • 03:35 - Identify at-risk customers: Lack of awareness about learning materials.
  • 04:30 - Identify at-risk customers: Changes in team members.
  • 05:10 - Engage at-risk customers: Deliver outstanding onboarding experience.
  • 06:15 - Engage at-risk customers: Use triggers to automate tasks.
  • 07:17 - Engage at-risk customers: Start the renewal process early.
  • 08:22 - Engage at-risk customers: Provide cohesive communication.

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School of StartupsBy Akeel Jabber | Horizen Capital