The Mark Casto Program

How to Identify the Perfect Digital Product Idea While Working Your 9-5


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Dreaming of starting your own business but don’t know what to sell? In this episode of Don’t Quit Your Job, Yet…, Mark Casto walks you through how to identify the perfect digital product idea that fits your skills, passions, and what the market actually wants. Whether you’re looking to create an ebook, an online course, or a membership program, this episode will give you the clarity you need to take the first step toward financial freedom.

What You’ll Learn in This Episode:

  1. Why Choosing the Right Idea is Critical

    • The 3 key ingredients of a winning business idea: skills, passion, and market demand.
    • Why some ideas fail and how to avoid common pitfalls.
  2. How to Brainstorm Your Skills and Passions

    • A step-by-step process for uncovering your unique talents and interests.
    • Real examples of turning skills and hobbies into profitable product ideas.
  3. How to Validate Your Idea Before You Build It

    • Easy ways to test if your idea has demand (without wasting time or money).
    • How to use Instagram polls, beta sales, and competitive research to get proof of concept.
  4. The Types of Digital Products You Can Create

    • Examples of ebooks, courses, templates, and memberships to inspire your journey.
    • How to choose the right format for your first product.

Key Takeaways:

  • You already have the skills and passions to build a profitable business—now it’s about finding the right idea.
  • Market validation is the secret to avoiding wasted effort and ensuring your product sells.
  • Start small and focus on solving a specific problem for your audience.

Resources Mentioned:

  • Free Masterclass: Click here to sign up for Mark’s proven system to launch your first profitable digital product.
  • Connect with Mark on Instagram: @markcasto_.

Next Week’s Episode:
Join us next week as we dive into "How to Build a Side Hustle Schedule That Doesn’t Leave You Burned Out." Learn how to balance your 9-5 with your business dreams without sacrificing your health or family time.

Follow & Subscribe:
If you enjoyed this episode, subscribe to the show for more tips on building your dream business. Don’t forget to leave a review to help others discover this podcast!

Support the show

Links & Resources:

  • Join my free community “Longpath Creator Academy” www.skool.com/wise-builders
  • Support the podcast & help fund Longpath Studios → markcasto.co/donate
  • Join my weekly email for mindset and business insights → markcasto.co
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The Mark Casto ProgramBy Mark Casto

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