Jordan Farrar talks about unlocking the Digital World and SEio with Kirsty van den Byulk on The Wise Why.
In this engaging episode, we dive into digital marketing with special guest Jordan Farah from Acoker SEO. Based in Whitney, West Oxfordshire, Jordan brings his expertise to small businesses seeking a robust online presence through effective website design and traffic-driving strategies like pay-per-click advertising and search engine optimisation (SEO).
Key Points Discussed:
The role of a well-designed website in converting visitors into customers.
Demystifying SEO and pay-per-click advertising for business owners.
Keyword research is essential in aligning content with what potential customers are searching for online.
Jordan's Journey:
Learn about Jordan's unique path from military service to mastering digital marketing, which led him to find Acoker SEO.
His transition from army life to civilian career challenges and how audiobooks inspired his mindset shift.
Networking Insights:
Discover the value of informal networking events like Business Buzz hosted by Jordan himself.
Understand why one-to-one meetings post-networking can be instrumental in building meaningful business relationships.
Tune in as we explore these topics and more, gaining valuable insights from an industry professional who has navigated significant career shifts while maintaining a passion for connecting businesses with their target audiences online.
Contact Jordan: https://akoca-seo.co.uk/
Contact Kirsty: www.kvdb.co.uk
Chapters:
00:14 The Wise Why
00:34 Jordan Farrar
02:44 Digital Platforms
04:31 SEO
07:37 Jordan the Person
09:23 leaving the Army
11:26 Launching an E-commerce Business
13:41 Networking
14:35 Business Buzz
18:35 Seven Seconds
18:35 Mindset
22:53 Section Commander
25:24 3-2-1 Rule
27:31 Family Business
29:49 SEO and its relevance
31:59 Close
#networking #wordpress #businessowner